Tricks are for Kids!!Pardon the rant, but I have grown tired of these companies who resort to lame trickery to bring awareness to their businesses. I get it…May 14May 14
There is an old axiom that states, “if it aint broke, don’t fix it”.As a business strategist I am a firm believer in the concept of continuous improvement, but changes should be driven by research and data…Feb 5Feb 5
When She Makes More MoneyIn many cultures the man is supposed to be the primary “bread winner”, however, from the 1960’s to 2000’s the number of women who work…Sep 6, 2022Sep 6, 2022
Published inILLUMINATIONSmall Market MillionairesAs I travel across the United States for work and pleasure, I often have opportunities to speak with local entrepreneurs who have lived in…Sep 6, 2022Sep 6, 2022
Published inModern IdentitiesDaddy Daughter Conversations (Three tips for making them less awkward)Tip #3 — Be PresentJun 7, 2022Jun 7, 2022
Published inModern IdentitiesHe’s Just so Different (Five Tips for Raising a Non-Traditional Son)I used these five tips during my son’s life to move us to the closeness we have today.May 7, 2022May 7, 2022
Why Should Someone Choose Your Company?I have been in the marketing arena for more than two decades and it never ceases to amaze me how so many people still spend thousands of…Apr 29, 2022Apr 29, 2022
Published inILLUMINATIONYour Employees Are Your First CustomersSmall business owners are keenly focused on building and selling top-quality products and services to meet their revenue goals. They use…Apr 21, 2022Apr 21, 2022
Published inWriters’ BlokkeUnderstanding Your AudienceWhether you are writing an article or selling a product, the ability to reach your target audience comes down to how well you understand to…Apr 11, 2022Apr 11, 2022
Published inWriters’ BlokkeDo Bad Employees Really Exist?I was on my way to meet a client the other day and decided to grab some coffee and a hashbrown from a local fast-food establishment. When I…Apr 3, 20221Apr 3, 20221